Partner Success 360: Booze Pops
“It doesn’t feel like you’re doing business, it feels like you’re just talking to a friend.” Booze Pops owner and founder Woody Norris says about partnering with The Post and Courier for his advertising needs.
Booze Pops is a family-friendly business, selling frozen treats for all ages, with some of their signature items being made specifically for adults who want to enjoy a frozen alcoholic treat. Locally, and veteran-owned, Booze Pops started with a cart on a street corner and with the help of The Post and Courier
Advertising, has grown their recognition and size to three franchises.
Collaborating in digital ads, print ads, events, and local promotional initiatives have helped Booze Pops get to where they are now. “We just ask our customers, ‘where’d you hear about us’, and they tell us...and 9 times out of 10 it’s The Post and Courier,” Norris tells us.
Over the years, Booze Pops has worked together with The Post and Courier for events and projects like Steeplechase of Charleston, Charleston’s Choice, Veterans Day, My Charleston, and College of Charleston’s 250th-anniversary celebration.
Taking the opportunity to recognize our clients' differences, allows us to collaborate and create partnerships to better highlight what makes them unique. We created a sponsorship in our paper for Booze Pops for Veterans Day, as they are a veteran-owned business. “We sponsored where the veterans can send in pictures to The Post and Courier,” Norris then continued, “We’re definitely a proud sponsor.”
To The Post and Courier Advertising, your business is not just another business; your business is our business. To truly work with you, we want to understand your vision and creatively pair it with our expertise and experience. Our relationship is transparent with constant communication.
“Anybody you ask in Charleston, they’re going to know Booze Pops, and The Post and Courier definitely helped do that.”