Print media enables advertisers to reach consumers by delivering a tactile message to a targeted audience. The Post and Courier delivers 1.8 million newspapers every month into the hands of an affluent audience in the Charleston, SC area. The credibility and trust of the newspaper has been a staple of our brand since 1803. Our print readers invite us into their homes and value the content. Our reach in the South Carolina marketplace makes print advertising a valuable commodity to businesses in the region.
Get the most out of our print advertising services:
- Make your ads distinctively different from your competitors and keep the appearance consistent.
- Use a prominent headline that benefits the consumer.
- Create urgency my compelling readers to act now.
- Be consistent with your ad message and use frequency to build awareness.
- Pair a strong print campaign with digital ads