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When Apple announced it’s latest iPhone software operating system, iOS14, it went all in on privacy features. This is nothing
Having a poor onboarding experience for your customers can pretty much kill your growth and potentially your business. The first
The more I talk to my peers about how they interact with social media, the more I become convinced “Story-style”
Adapting to virtual events
The year of 2020 has brought many new challenges for businesses and uncharted territory as it pertains to virtual events.
Steeplechase of Charleston_Diamonds Direct
By, Sterling Eason, Senior Director of Partnership Development Now more than ever, consumers are gravitating to brands to hear their
As you begin or continue an automated email marketing strategy, the fear of unsubscribe rates can be intimidating. Here’s the
Customers care more about businesses that get involved in a good cause than ever before. People want to know what
As the ongoing rise of sea waters continues to threaten businesses in coastal areas, The Post and Courier decided to
SEO marketing
Search engine optimization (SEO) is crucial to building your brand and growing your business in 2020. As the use of
Important Email Stats You Should Know
    What is the current state of Email Marketing? Let's start unpacking this question. Before the Covid-19 pandemic began, many
As a business, you might be wondering what forms of marketing you can take under your control and manage without
Hurricane Season Preparedness
Crisis preparedness comes in many shapes and sizes. Smart decisions + planning can help prevent “business casualties.” Marketing a business
PandCDigitalLORES
The Post and Courier has recently achieved a milestone of 10,000 paid digital subscribers. This accomplishment can be attributed to
Here at The Post and Courier, we have a history of hosting unique and community valued events every year. Not
Charleston's Choice 2019_2
Sponsorships are a key pillar in any businesses’ ability to reach new audiences. In a world under quarantine, it can
Relationship Management Blog
As businesses begin to re-open, it is more important than ever to prioritize relationship management and be mindful of how
driving customer conversions during coronavirus
Stay at home orders mean more eyes on your advertising and a drastic increase in impressions. So how can you
Stimulus Checks Strategy for Businesses
This week, stimulus checks are being distributed into the pockets of consumers. Trends already show that people are spending their
The coronavirus pandemic has caused major disruptions in the advertising world. As this crisis affects everyone in different ways, remaining
History shows: Don’t stop advertising! Smart businesses excel in a crisis. From the Great Depression to September 11th, companies have